The journey of Creta Farms began in 1970 in Crete, the land of the olive tree, in whose fruit lies the Greek treasure-the “liquid gold” as Homer called it-of olive oil. It was in this favored land that Stilianos Domazakis, the present owners’ father, raised his animals and later founded the first organized pork production facility in Crete, and thus set the foundations for the extensive business operations of Creta Farms today.Watch our history >>
Creta Farm was born of the passionate interest that the brothers Emmanuel and Konstantinos had for innovative products made from pure ingredients and of their belief in the Cretan diet and their dream to become its ambassadors to the world. An important milestone in this journey of taste and innovation was the pioneering 0-3% range of flavorsome low-fat products. At the time deli products had a high fat content and were seen-rightly so-as a “forbidden pleasure”.
The launching of the Creta Farm 0-3% products marked the appearance in Greece of the first range of low-fat deli meats. It was the firm’s entry ticket into the retail market. In taking the first step in removing the guilt associated with cold cuts, the Creta Farm 0-3% series created a new trend in the category of deli meats.
But the two brothers were not content to rest on the laurels of their initial success. Soon, an idea was born for a unique recipe, one that would make Creta Farm not only one of the largest food company groups in Greece but a fast-growing company internationally as well. A great success inside a very simple thought. This unique recipe, born of the grandeur of simplicity, was called “En Elladi”. It led the way to the establishment of the Domazakis family’s first organized pork production facility.
The secret? Prime-quality meat is selected and extra virgin oil is then immediately added in its natural form, thus ensuring higher nutritional value and exceptional, rich taste.
Today, Creta Farms continues to produce wholesome, high-quality, full-flavored products. The company still retains its founder’s initial enthusiasm, but by coupling the health-promoting dietary tradition of the Mediterranean with a commitment to innovation, Creta Farms has expanded beyond the narrow borders of Greece. Its new global identity reflects this dynamic growth and its determination to strengthen the company at all levels. It marks the shift from one “farm” in Crete… to “farms” around the world.